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L'OREAL'S Total Sales In 2019 Amounted To 29 Billion 870 Million Euros, Accounting For 15.6% Of Electricity Providers.

2020/3/19 16:01:00 2

L'OREALL'OREAL 2019 Annual ReportE-Commerce Business

L'OREAL has released its annual report 2019. Data show that the company's total sales in 2019 amounted to 29 billion 870 million euros, an increase of 8% over the same period last year.

Among them, online sales increased by 4 billion 600 million euros, up 52.4% over the same period last year. E-commerce accounts for 15.6% of the group's combined sales, and operating profit is 5 billion 540 million euros, up 12.7% over the same period last year.

According to the division, the mass cosmetics department accounts for 42.7% of L'OREAL's total sales in 2019. The top cosmetics department accounted for 36.9%, the professional hairdressing product department accounted for 11.5%, and the active health cosmetics department accounted for 8.9%.

By region, Western Europe accounted for 27.7% of L'OREAL's total sales in 2019, North America accounted for 25.3%, and Asia Pacific accounted for 32.3%.

It is understood that L'OREAL China has said during the epidemic that it will donate 5 million yuan to the Red Cross Foundation of China. The fund will be specially used to purchase medical protective materials such as masks, protective clothing and goggles needed to fight the epidemic, and to donate to areas with urgent needs according to China's epidemic situation.

L'OREAL said at the time that the new French coronavirus outbreaks were highly valued by L'OREAL headquarters in France and the top Chinese authorities. The donation also put forward the vision of the Group employees and the Chinese people and the front-line medical staff.

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