Spring/Summer 2013 Yarn Fashion Trend Release -- Fashion Starts From The Source

If early years Domestic trend Mainly guided and spread by downstream brands, the trend of fashion upward in recent years has become increasingly prominent, and upstream fabric enterprises and fiber enterprises are more actively involved in the construction of fashion discourse. The release of Chinese yarn fashion trend in spring and summer 2013 will appear at the China International Textile Yarn (Spring and Summer) Exhibition, which can be seen as a concrete manifestation of this phenomenon.

"Life is life" has become the core concept of Spring/Summer 2013 trend. It conveys the people's more rational and leisurely attitude towards life and consumption concept against the background of unfavorable economic situation and the shadow of war. The fresh and natural wheat yellow and olive green under the theme of "eternal vitality", the clear tone of sky blue and soot under the theme of "ordinary spirit", the contrast rhythm of sky blue and fresh orange under the theme of "applicable first", and the exotic atmosphere presented in the full red and indigo under the theme of "decorative art" all together constitute the serious reality that people face in the spring and summer of 2013, But there is a breath of vitality in my heart.

The fashion trend release area of this yarn exhibition is located in the login hall of Beijing International Trade Exhibition Hall, with an area of nearly 60 square meters. More than 100 kinds of new yarn, knitting and woven samples from 18 exhibitors not only show the concept of trend, but also provide a high-quality display platform for many yarn enterprises. Buyers can learn about the latest trends here, and then directly communicate with exhibitors to find the desired products.

The theme and design of the trend exhibition area echo the trend release of the fabric exhibition held at the same time. The top-down system of fashion chain and the influence of lifestyle are reflected here. "Fashion's upward movement is actually a return", said Wang Xu, the chief researcher of VIFF STYLE Fashion Research Institute. Innovation starts with fiber and raw materials, and guides enterprises to upgrade technology and Product innovation , is necessary.

The domestic high-quality upstream enterprises have tasted the sweetness of this. Because they can provide customers with solutions from color to raw materials and finished products, they have gone beyond the level of only providing products, and have gradually grown into strategic partners inseparable from brands. At the same time, upstream enterprises also pay more and more attention to brand operation, and even on the fashion release platform that used to take the terminal brand as the absolute protagonist, upstream brands have begun to appear.

At this yarn exhibition, many yarns, fibers and knitwear with high technology and strong sense of fashion will be displayed to the industry. Wuxi Yimian will bring cotton compact yarn, viscose compact siro yarn and new fiber compact yarn represented by Tencel and Mudale. In recent years, Blum Oriental has been committed to the R&D and production of environmentally friendly products. The products in this exhibition will be mainly innovative environmentally friendly yarns. Dezhou Huayuan will launch hygroscopic heating yarn, hygroscopic quick drying combination yarn, fine denier high-strength viscose yarn and vortex spinning functional yarn.

In addition, visitors can also see the innovation of traditional products, such as filament and staple composite core spun yarn series. In addition, the exhibition will also hold activities such as the release of innovative product achievements, the release and analysis of fiber fashion trends in spring and summer of 2013, and the industry experts will deeply interpret the latest development and application of fiber products for the participants. “ Fashion+technology+low-carbon ” These current development trends and the latest trends in the yarn industry at home and abroad undoubtedly provide inspiration for the development of new technologies and new products in the downstream industry to jointly improve the fashion level of the entire industry chain.